One product, one panel, one record.

Ancient Nutrition SBO Probiotics Men's Once Daily — label audit

The probiotic in the men's product is character-for-character identical to the probiotic in the women's product — same four species, same 245 mg, same 25 billion CFU, same $29.95. Both panels were read independently. The entire sex differentiation is a herbal blend whose per-herb doses are not disclosed.

This page is an audit of a label. It records what this product’s panel discloses, what of that could be checked against a primary record, and what could not. The score below ranks this product on that disclosure and on nothing else.

The record this page rests on

NIH label record
No NIH Dietary Supplement Label Database record is on file for this product in this teardown.
Label read on
The most recent dated artefact behind this page. Labels change; this is how old our reading of it is.
Cohort
D₂₇ founding teardown One of the 27 products taken apart at label level. That cohort is frozen and dated, so the audit’s published percentages cannot silently move.
How deep this went
Full forensic teardown Panel transcribed, every strain designator queried, every certification chased to its issuer’s own register, and the literature behind each marketing claim opened and read.

The Label Verifiability Score for this product

17.1 out of 100

Rank 135 of the 154 products in this audit the rubric can score. This rank is shared with 6 other products — 7 products sit on 17.1 and are tied. They hold the position jointly; no tiebreaker is applied, because every tiebreaker available here would be a number the rubric deliberately refused to weigh, smuggled back in to make a list look tidier.

The score measures one thing: how much of what you are buying this company tells you, and how much of that survives being checked against a source that is not the company. It does not measure whether the product works — this site holds no efficacy data of its own, and 0 of 294 organism slots in the founding cohort carry a strain with a human randomised trial for any male-specific outcome, so nobody in this category has evidence that would support a ranking by effect.

Computed over 86% of the rubric by weight — the share of the five questions below this record could answer. The remaining question is unanswered, and unanswered is not nought: it leaves the divisor rather than dragging the score down. That share travels with the number and is never dropped — this score over 86% of the weight and the same score over all of it are different claims.

How the 17.1 is arrived at: the five components of the Label Verifiability Score, each with the weight it carries and the fraction this label actually earned.
Component Weight What was counted, and where Fraction Weight × fraction
Strain identity printed on the panel 0.24 0 of 4 organism slots carry a printed strain designator. 0 / 4 = 0.0000 0.0000
Per-organism amount printed 0.20 0 of 4 organism slots have an amount of its own; the rest are inside a blend total. 0 / 4 = 0.0000 0.0000
What the CFU count is measured against 0.22 Potency basis "at-manufacture": CFU figure printed yes, single basis stated yes, basis reaches expiry no — 2 of 3. 2 / 3 = 0.6667 0.146667
Printed designators that lead to a human trial 0.20 0 of 4 checked organism slots resolve to at least one human randomised trial under the designator exactly as printed. This counts whether the identity leads to a trial, never what the trial found. 0 / 4 = 0.0000 0.0000
Certification confirmed at the issuer’s own register 0.14 Every certification on this record is brand-asserted with the register unreachable, or not yet queried. An unreachable register is a fact about the verification infrastructure, not about this brand, so it may not move its position. Not answered — excluded from the divisor, not counted as nought
The five weights sum to 1.00. A component this record could not answer is renormalised away rather than counted as nought — it leaves the divisor, which is why the divisor below is 0.86 rather than 1.00. Fractions are shown to four decimals and the weighted values to six, which is the precision at which adding the last column by hand, dividing, and rounding to one decimal reproduces the published score on every product in this audit. The site's own arithmetic uses the exact fractions and rounds once at the end, so the printed total can differ from the column's own sum in the sixth decimal and never in the score. Recomputed from this product's own record on every build. A stored score that no longer follows from the record it summarises fails the build.

0.146667 — the last column added up — divided by 0.86, the weight this record could answer, is 0.1705. Multiplied by 100 and rounded to one decimal, that is the 17.1 above.

What this label discloses

Everything in this table is what the product itself states — on the printed panel, on the brand’s own page, or in the label record the manufacturer filed. Nothing in it is checked yet; checking is the next section.

What Ancient Nutrition SBO Probiotics Men's Once Daily discloses, as recorded from its label and label record.
Disclosure As recorded
CFU as printed 25 Billion CFU
What that count is measured against At manufacture only
Strain designators None — species only
Organism slots transcribed here 4 — the full panel
Marketed as Same chassis as women’s SKU

¹At time of manufacture.

The panel’s own words on potency, verbatim.

The count is stated at time of manufacture only. The panel makes no commitment about what is alive when you swallow it.

The panel names species only, with no strain designator anywhere. A species name is not a claim: the trials in this field are of strains, and a species can contain thousands.

Every organism named on the panel of Ancient Nutrition SBO Probiotics Men's Once Daily, in panel order, with what its designator resolves to.
Organism as printed Designator as printed Quantity as printed What the designator resolves to The query we ran
Bacillus coagulans — none printed — not stated separately No designator printed
Saccharomyces boulardii — none printed — not stated separately No designator printed
Bacillus subtilis — none printed — not stated separately No designator printed
Bacillus clausii — none printed — not stated separately No designator printed
The query column is the exact search string, so that a reader can re-run it and get our result or a different one.

What of that is verifiable

A disclosure is verifiable when a reader can open a record that neither we nor the brand controls and see the same thing. Below is every dated artefact this page rests on. What is absent from this list is not verified, however reasonable it sounds.

  • Photograph of the printed panelCL-SPO5821-051425_SFP-DTChttps://cdn.shopify.com/s/files/1/0053/9952/files/CL-SPO5821-051425_SFP-DTC_4633aaf8-6416-4502-acc5-65884185b1ad_2900x2900.jpg — Address given, not linked: this site does not link out to the products it audits. captured The brand's own full-resolution Supplement Facts image for SKU SPO5821, read directly and independently re-read during the audit.
  • Dated capture of the brand’s own pageancientnutrition-womens-panel-2026-07-30https://ancientnutrition.com/products/sbo-probiotics-womens-once-daily — Address given, not linked: this site does not link out to the products it audits. captured The women's panel, read independently rather than inferred, which is what makes the identical-probiotic finding a comparison rather than an assumption.

How many of its strains have a human trial for what it is sold for

Across the frozen founding cohort, 0 of 294 organism slots (0.0%) carry an organism with a human randomised controlled trial for any male-specific outcome. Not for this product — for all 27 of the founding teardowns, taken together. That is the number to hold against any men’s probiotic, including this one.

Two further founding-cohort figures for context: only 43 of 294 organism slots carry a strain with any human RCT at all under the exact code printed on the label, and only 2 of 27 products have a published human trial of the finished formula — the thing actually in the bottle. All three figures divide by the frozen cohort of 27 teardowns and 294 organism slots, never by every teardown on this site.

For this product specifically, 0 organism slots carry a strain with a human RCT under the exact designator printed on the label.

A word on what a designator has to clear before it counts here. The organism must be named with the exact strain code that appears in the trial, the trial must be in humans, and the code must return that trial when a reader searches it. A species name does not qualify: the trials in this field are of strains, and a species contains thousands of them.

What it costs per day

$1.00 a day at the dose the label itself instructs.

Price
$29.95 USD
What that buys
30-capsule bottle (30 servings, 1 capsule per serving)
Price checked
the source we read it fromhttps://ancientnutrition.com/products/sbo-probiotics-mens-once-daily — Address given, not linked: this site does not link out to the products it audits.

For context, the median verified cost across the frozen founding cohort is $1.52 a day — about $553 a year. The two figures come off one median: 24 priced products give an even count, so the median is the mean of the two middle ones, $1.515 a day. The daily figure is that rounded to the cent; the annual figure is $1.515 × 365 = $ 552.975, rounded to the dollar. Annualising the rounded $1.52 instead gives $ 554.80, which is why the rule is printed rather than left for you to guess at.

That median runs over 24 products, not 27: three of the founding teardowns have no verifiable US price at all, and are excluded rather than estimated. It is not a median over every teardown on this site.

What certification it holds, checked at the issuer’s own register

A badge on a bottle is a claim like any other. Every row below was checked — or not checked — at the certifier’s own public register, never at the badge. Across the frozen founding cohort, 2 of 27 products hold a certification we could confirm at the issuer — a founding-cohort figure, not a count over every teardown on this site.

Certification claims for Ancient Nutrition SBO Probiotics Men's Once Daily, each checked at the issuer’s own register.
Programme Status at the issuer Checked
Carbon Neutral Certified Not checked not checked
B Corp Register unreachable 30 July 2026
BIO Bottle (biodegradable packaging) Not checked not checked

Carbon Neutral Certified

We have not queried this register for this product. It does not mean the product holds nothing.

Listed by the brand under a "3rd Party Certified" heading. It is a carbon-accounting certification. It tests no identity, potency, purity, heavy metal or CFU count.

B Corp

The certifier’s register could not be queried at all. That is a finding about the verification infrastructure, not about the brand.

bcorporation.net returns 403 to automated requests. Corporate governance, not product quality.

The register we queried (opens in a new tab)

BIO Bottle (biodegradable packaging)

We have not queried this register for this product. It does not mean the product holds nothing.

A packaging-material claim, presented under a "3rd Party Certified" heading.

How it differs from the same brand’s women’s version

Across the fourteen same-brand men’s-versus-women’s label diffs run inside the frozen founding cohort, zero men’s or default formulas contain a probiotic strain, identified by designator, that was selected on male-specific evidence. In eight of the fourteen the sex-specific differentiator is a botanical or a mineral, and in five of the fourteen the women’s SKU is better-specified, cheaper, or both — “better-specified” meaning the panel that discloses more, never the panel with more in it. The rule behind each of those counts, and all fourteen pairs classified against it , are published in full. Diffs run on teardowns added since sit outside this fourteen, and outside the sentence above.

Compared against SBO Probiotics Women's Once Daily. Diffed .

What the two panels differ by

  • Men's Support Blend 310 mg — organic fermented ginger root, fenugreek seed, licorice root, cordyceps mycelium and fruit body. Women's Support Blend 370 mg — organic chaste tree berry extract, sage leaf, fermented amla berry, turkey tail mycelium. Men's and women's panel images, both read directly

What is identical across the pair

  • SBO Once Daily Blend 245 mg (25 Billion CFU) in both, containing the same four organisms: B. coagulans, S. boulardii, B. subtilis, B. clausii. Character-for-character identical.
  • Both at manufacture. Both $29.95. Both one capsule a day, 30 per bottle.
  • The same misspellings — "Saccharomyces bouolardii", "Baciillus subtiilis" — appear in the web ingredient copy on both pages.

Brand panel image SPO5821 (men's) versus the women's panel image, both read directly — the women’s SKU record https://ancientnutrition.com/products/sbo-probiotics-womens-once-daily — Address given, not linked: this site does not link out to the products it audits.

Every finding on this page, with the record behind it

Finding 1 identical-probiotic-in-both-sexes

The 245 mg / 25 billion CFU SBO blend is the same four species at the same dose and the same price in the men's and women's products. Both panels were read independently from the brand's own images. Nothing about the probiotic in this product is male-specific.

The record: Brand panel images for SPO5821 and the women's SKU, read directly

Finding 2 clinically-studied-with-no-strain-named

The site states the strains are "proprietary, clinically studied". Four species, no ATCC, DSM, CNCM or NCIMB code, and both blends proprietary with no per-component amount. Because no strain is identified, that claim is unfalsifiable by construction.

The record: Brand panel image SPO5821 · ancientnutrition.com product page

Finding 3 cfu-at-manufacture-only

"¹At time of manufacture", printed on the panel and repeated in the FAQ. The number on the front of the bottle describes the product on the day it was blended, not the day it is swallowed.

The record: Brand panel image SPO5821

Finding 4 third-party-certified-heading-over-non-product-certifications

The brand's "3rd Party Certified" list is, verbatim, "Carbon Neutral Certified, B Corp, BIO Bottle (Biodegradable Packaging)". None of the three is a product-quality certification. None tests identity, potency, purity, heavy metals or CFU count. Presenting them under that heading on a supplement page invites the shopper to read them as quality assurance.

The record: ancientnutrition.com product page, verified live 2026-07-30

Finding 5 undisclosed-licorice-dose

Licorice root sits inside a 310 mg proprietary blend with no stated amount and no statement that it is deglycyrrhizinated. Glycyrrhizin has a documented pseudoaldosteronism mechanism associated with hypertension and hypokalaemia.

The record: Brand panel image SPO5821

Finding 6 binomials-misspelled-in-web-copy

The website ingredient list reads "Bacillus coagulans, Saccharomyces bouolardii, Baciillus subtiilis, Bacillus clausii." The printed label is spelled correctly, so this is a web-copy defect rather than a labelling violation — but the identical typo string appears on both the men's and women's pages, indicating copy no scientifically literate reviewer has read.

The record: ancientnutrition.com men's and women's product pages, verified live 2026-07-30

Finding 7 acquisition-discount-double-the-retention-discount

35% off the first subscription order, 15% thereafter.

The record: ancientnutrition.com product page, verified live 2026-07-30

What we could not verify

Every gap below is published rather than deleted. Most are derived automatically from the empty fields in this page’s own record, so a gap cannot be hidden by leaving a box blank.

Carbon Neutral Certified status
Listed by the brand under a "3rd Party Certified" heading. It is a carbon-accounting certification. It tests no identity, potency, purity, heavy metal or CFU count.
B Corp status
bcorporation.net returns 403 to automated requests. Corporate governance, not product quality.
BIO Bottle (biodegradable packaging) status
A packaging-material claim, presented under a "3rd Party Certified" heading.
The glycyrrhizin content, or even the milligram dose, of the licorice root
Hidden inside a 310 mg proprietary blend. The label does not state deglycyrrhizinated (DGL). Glycyrrhizin is associated with hypertension and hypokalaemia via pseudoaldosteronism, so this is a safety-relevant non-disclosure rather than a marketing quibble — but no adverse event data for this product was found and none is asserted.
Whether the B Corp certification is current
bcorporation.net returns 403 to automated requests.
Per-strain CFU for any of the four organisms
Not disclosed. One blend figure covers all four.

How to check every line of this page yourself

Nothing on this page requires trusting us. Every claim above resolves to a record you can open:

  1. Open the NIH Dietary Supplement Label Database record linked at the top of this page. It is the label the manufacturer filed, not our transcription of it.
  2. Compare the CFU line and the suggested-use line against the disclosure table above. If they disagree with us, we are wrong and we want to know.
  3. Take any strain designator from the panel and run the query printed beside it. The query is published precisely so you can get a different answer than we did.
  4. Divide the price by the number of days the label’s own dose instructions make the container last. That arithmetic is the whole of the cost-per-day row.
  5. Search the certifier’s own register for this product, not for the brand. A company can participate in a programme without this product being on its list.

Primary product record: https://ancientnutrition.com/products/sbo-probiotics-mens-once-dailyhttps://ancientnutrition.com/products/sbo-probiotics-mens-once-daily — Address given, not linked: this site does not link out to the products it audits.

Put the two panels side by side and one line is identical in both:

SBO Once Daily Blend 245 mg (25 Billion CFU¹) — Bacillus coagulans, Saccharomyces boulardii, Bacillus subtilis, Bacillus clausii.

Same four species. Same milligrams. Same CFU. Same footnote. Same $29.95. The only thing that changes between the men’s bottle and the women’s bottle is the herbal blend bolted on top — ginger, fenugreek, licorice and cordyceps for men; chaste tree, sage, amla and turkey tail for women — and neither blend discloses a single per-herb dose.

The women’s page sharpens it further. It claims “clinically studies [sic] Bacillus coagulans to support women’s overall vaginal and urogenital health as well as healthy yeast balance.” That benefit is attributed to a species with no strain designator, in the same blend, at the same dose, that the men’s product also contains. The identical ingredient is sold as vaginal support to women and as male health support to men.

Worth stating plainly what this product does not do: there are no prostate, testosterone, urinary or libido claims anywhere on the men’s page, and “reduces occasional constipation” is kept legal by the word occasional. The claims are disciplined. The problem is that the central credibility claim — “proprietary, clinically studied” — attaches to four species with no strain named, which makes it unfalsifiable rather than false.

One safety note that is not a marketing quibble: licorice root is in a 310 mg proprietary blend at an undisclosed dose, with no statement that it is deglycyrrhizinated. Glycyrrhizin has a documented pseudoaldosteronism mechanism. No adverse event is asserted for this product; the dose simply is not knowable from the label.